...Design Implement Execute...
Overview...
Fallon came to Kamm Design to create an visually inpackful design for a test market run in Sam's Club. The new packaging had to meet or exceed Wal-mart/Sam's 7r's for sustainability. Kamm Design designed and delivered a fresh look, establishing Fallon as a competitor in the small business market.
Solution:
- Reduce cost
- Seperate the product line
- Improve visual impack on shelf
- Improve company branding
- Standarize package for delivery across North America
Work on a glance
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Brand
New logo and new look makes Fallon a new player in their market.
Package
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Delivery
With the new pacge and adding a simple handle to the package, Fallon won back their client and made their major competitors open thier eyes .
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